BlueLithium has joined forces with internet leader morefocus to provide pay-for-performance solutions for underperforming clinical trial recruitment. The partnership combines one of the longest established publishers of unbiased online health information with a focus on clinical trial recruitment and marketing, with one of the world's largest internet advertising networks reaching 64% of all internet users each month. HIPAA-compliant online screening, in combination with a candidate database and the enormous reach of the BlueLithium network, locates qualified subjects for underperforming clinical trial recruitment in short matter of time.
- Rapid rollout and effective messaging
- Targeted audience produces high quality volunteers
- Pay for performance
From Discovery to Market
Designed to integrate with systems from the pharmaceutical industry's clinical and marketing operations, the solution includes:
- Online Health information platform, addressing more than 100 conditions, that informs and engages users
- Integrated, HIPAA-compliant database and content aggregation platform
- High natural search engine rankings for thousands of condition specific terms
- More than one million double opt-in consumers and patients
Unprecedented Acceleration of Clinical Trial Recruitment
With clinical trials alone, BlueLithium's partnership slashed the time frame for recruitment from months to weeks, at a significantly reduced cost. The technology is IRB and HIPAA-compliant. Qualified subjects can be directed to investigator sites in massive qualities in a matter of days, through the use of a sophisticated online screening engine, the double-opt-in patient database, and the enormous reach of the BlueLithium network.
Case Studies
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