BlueLithium Business Plan and Go-to-Market Strategy Wows Judges of Impressive Field at Highly Competitive AlwaysOn Event
SAN JOSE, Calif.--(BUSINESS WIRE)--July 25, 2005-- BlueLithium, Inc., the Internet's largest performance based advertising network, today announced that founder and CEO Gurbaksh Chahal was named a winner at the CEO Pitch @ Stanford program during last week's AO2005: Innovation Summit. The CEO Pitch featured the leaders of 50 of the companies recently selected by AlwaysOn as the "Top 100 private companies" in America.Chahal's pitch--outlining BlueLithium's business plan and go-to-market strategy--was selected as a top three finisher by a panel of judges, which evaluated the presentation on overall value proposition and market strategy. As a top three finisher, Chahal--a twice-successful online advertising entrepreneur who founded ClickAgents and successfully merged it into ValueClick--was invited to present on the main forum to thousands of in-person and Webcast attendees.
"To be judged a leader of the impressive field at the AlwaysOn CEO Pitch is a huge personal honor and a significant testament to the company's ingenuity and the significant value BlueLithium is delivering to advertisers, agencies, publishers and end users," said Chahal. "This honor continues a highly successful 2005 for the company, and with the launch of our self healing optimized campaigns and BrandPlex and BidMonarch technologies, BlueLithium is poised for even greater things in the near future."
The CEO Pitch @ Stanford consisted of private companies at all stages of development, from early to late stage. Companies were evaluated and chosen by the AlwaysOn editorial staff, together with a team from the MIT/Stanford Venture Lab (VLAB) - a joint venture between the MIT Enterprise Forum, the Office of Technology Licensing at Stanford University, and the Alumni Association of the Graduate School of Business. These select private company CEOs were called upon to "pitch" their business plan and go-to-market strategy to a panel of peers and an audience of corporate development officers, investors, and members of the press.
BlueLithium's advertising network includes over 1,000 sites and delivers over 4.5 billion impressions per month. As of last quarter, it reached over 100 million unique users worldwide. BlueLithium's online advertising technology automates rapid real-time optimization and tuning of advertising campaigns and delivers comprehensive intelligence about conversion, response, and targeting - all without encroaching upon end users' privacy.
The CEO Pitch @ Stanford was sponsored by the MIT/Stanford Venture Lab.
About BlueLithium, Inc.
For advertisers focused on response and results, BlueLithium is the performance-based advertising network that maximizes ROI through its proprietary ad serving technology. The company's advertising network is driven by the industry's most advanced targeting and optimization technology, offers a variety of advertising options for online marketers, and helps publishers maximize the value of online properties. For more information, see http://www.bluelithium.com
About AlwaysOn
AlwaysOn is transforming the communications business with its online blogging network, establishing it as a leader in the Open Media revolution. Borrowing from the underground traditions of blogging and social networking, ALWAYSON ( http://www.alwayson-network.com/ ) was launched in 2003. Today, AO's annual Summit @ Stanford and OnHollywood events, print "blogozine" and online services encourage direct collaboration between global thought leaders and technology insiders. No other media brand has dared allow such openness amongst its readers and participants. AlwaysOn, LLC, is a privately held and virtually headquartered company born out of the heart of Silicon Valley.