BlueLithium, the fastest-growing direct response and brand marketing ad network, is opening an Atlanta office to support increasing advertising sales in the Southeast as a result of its proprietary optimization technology. Based in San Jose, California, BlueLithium also has offices in New York City, Chicago, Los Angeles and San Francisco. To support its expansion plan, the ad network has appointed David Braswell, former vice president of sales and business development for online directory publisher YellowPages.com, as regional sales manager of its new location.
Braswell will be responsible for leading BlueLithium's expansion in the Southeast, building the company's customer base by driving sales and account management, and servicing its existing regional customers. Braswell assumed his new position on September 12, 2005.
"BlueLithium leads the market with its ad serving technology," said David Braswell. "I look forward to being a part of the company's expansion by helping to build and retain sales talent, while meeting the needs of its current customers."
"The opening of the Atlanta office allows us to better support our existing clients throughout the Southeast," said Frank Guzzardo, vice president of Eastern sales. "Establishing a strong presence with David's leadership will give us the competitive advantage we need to excel in the Southeast market."
BlueLithium will be exhibiting at DMA (Direct Marketing Association) 2005 Conference & Exhibition at the Georgia World Congress Center in Atlanta, October 16-19, 2005 in booths #1357 and #1359. To arrange a meeting at the show, please call 619-516-2559 or email bl@lewispr.com .